Couture - Decode + Disrupt
Founded by
- Diogo Teixeira
- Alisson Ávila
- Billy the Group
Decode and Disrupt
About the company
WE ARE A BEHAVIORAL ANALYSIS AND BUSINESS INNOVATION STUDIO
We identify the gap between what people say and what people do. Furthermore, we pinpoint its value and study the consumer behaviour that constitutes future business opportunities.
Then we cross the discoveries with our client's needs and business development visions.
That implies using ethnography as a research method, and in-company immersion & co-creation as a collaborative process to consolidate ideas and turn them into results.
We identify the gap between what people say and what people do. Furthermore, we pinpoint its value and study the consumer behaviour that constitutes future business opportunities.
Then we cross the discoveries with our client's needs and business development visions.
That implies using ethnography as a research method, and in-company immersion & co-creation as a collaborative process to consolidate ideas and turn them into results.